Don’t lose sight of your target audience. One major distinction between home staging and interior design is knowing your clientele. Home staging should focus on creating a space that appeals to a variety of potential buyers. Opting for a more neutral and versatile design palette can enhance a home’s strengths and attract more offers. On the other hand, interior design elaborates on the specific aesthetics of an individual or family. Rather than keeping it neutral, suggesting a more personalized design plan will help create a space that’s intended for your client’s defined needs.
Do know the role you play as a home staging professional and as a designer. Depersonalizing a space is a home staging professional’s job. Deciding what stays or goes should be left to the professional. It is often difficult for a homeowner to disconnect from the home they once knew but it is a vital part of selling a house. On the contrary, when acting as an interior designer, it is ultimately the client’s choice. Be mindful of their requests and wishes when creating and designing a space that incorporates their desires.
Don’t forget the details. While both design aspects focus on enhancing the aesthetics of a home, the details are what create the final goal. As a home stager, rely on your knowledge of design trends, constructive layout, and the real estate market. Keeping these important details in mind will help achieve your ultimate goal of an expedited sale with maximum profitability. Conversely, interior designers play with design principles to merge functionality with their client’s lifestyle. Creating a well-loved home focuses on curating an aesthetically pleasing, yet comfortable, living space; these details highlight the end-goal of your client’s individual needs.